ICF Mostra helps re-launch prestigious Lorenzo Natali Media Prize

11/05/2015

In May, ICF Mostra helped re-launch the Lorenzo Natali Media Prize on behalf of the Directorate-General for International Cooperation and Development of the European Commission (DG DEVCO). The Lorenzo Natali Prize, last held in 2011, honours journalists who report on development issues and poverty eradication.

ICF Mostra carried out media relations to promote the competition to journalists and managed the stakeholder relations. Other activities to raise awareness around the competition included social media alerts, a teaser video, and special visuals. ICF Mostra also coordinated the evaluation process in cooperation with Vesalius College, whose journalism students will perform a first round shortlisting, and Reporters Without Borders, who will be one member of the grand jury.

The European Commission last held this prize in 2011 and decided to re-launch it in honour of the 2015 Year of Development. For the first time ever, amateur journalists are permitted to enter the competition which has the motto: 'Today's stories can change our tomorrow'.

The deadline for journalist entries is 31 August, from which the grand jury will select 10 winners and one Grand Prize winner. ICF Mostra will oversee the competition throughout its duration until the awards are presented in December 2015.

Lorenzo Natali Media Prize

https://www.youtube.com/watch?v=ahmuQAfXg5E

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